Carol Vogel at The New York Times writes about lean days ahead for museums, but ends on a hopeful note:
And some directors argue that museums are not simply a great escape, but good value compared with a movie that can cost about $12 and end in two hours. At a museum, many said, visitors can spend an entire day and often take in a movie, too.
Then there’s the more cosmic view. “Art doesn’t lose its emotional or artistic value,” [Michael] Govan [director of the Los Angeles County Museum of Art] said. “That doesn’t change no matter what the economy.”
So go to a museum, and shop at Target too, if there’s one near you. While some corporate sponsors of museums, such as Lehman Bothers, have disappeared, The Times reports that “discount retailer Target, for instance, continues to finance 1,500 free days a year at more than 70 museums across the country even though it reported that its sales are down 3 percent from this time last year.” At MoMA in New York, for example, admission is free for all visitors during Target Free Friday Nights, every Friday evening, 4-8 p.m. More Target-sponsored museum programs and schedules here.
Filed under: Art & Culture |
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